In the 21st century, a good online presence is almost essential for a business to succeed. So, is there a way to enhance your online profile without parting with much-needed cash? The answer is yes, but businesses need to be innovative to attract traffic. Successful...
Bob Lewis-Basson
Appointment making tips
How do I get to meet key decision makers? A question that I am frequently asked. First, like all Sales people and marketeers, it is key to identify your target audience, and have a message ('the hook') that is likely to spark their interest. Once you have both of...
Is the Government’s approach to business mentors the right one?
Over 200 current and former bank managers have signed up to form the core of a national mentoring scheme being rolled out today with Barclays, HSBC, Lloyds Banking Group, Royal Bank of Scotland and Santander offering businesses more support on issues like finance,...