Chris Taplin - Digital Marketing

• Northern
• Sales & Marketing

Chris is an experienced digital marketeer with nearly 30 years of experience under his belt. He was developing websites to hold advertising content before Google even existed, winning numerous innovation awards in the early days of the internet.

Most SME businesses will reach a stage where they need to take their digital presence to the next level.  They will often understandably want to find ways to drive more traffic to their website, increase engagement, and ultimately achieve more sales.

If you are a growing SME, this is how Chris can support you with Digital Marketing:

– Help you to understand your target audience
– Search Engine Optimisation research. What are people looking for when they search for your product or service? It might not be what you think!
– Digital footprint audit – find out how far your reach on the internet has gone and whether outdated information is still being found by visitors
– Effective e-mail marketing
– Website design and oversight, with full support
– E-commerce platforms and Pay-per-Click

Chris has a wide expanse of knowledge across all areas of the digital marketing arena, allowing him to help both start-ups and established businesses. As a Business Consultant he provides expert advice in this specialist area but, importantly he is a “do-er”, meaning he will also work alongside the business in growing its digital footprint. Working as part of your team, he will help you in generating new and increasing revenue streams.

More recently Chris has worked with franchisors in growing their franchise networks. This not only generated new customers for the franchisees (in one instance taking a company from 6 franchisees to 35 within 2 years) but also provided them with the support they needed to grow their audience quickly.

Additional Areas of Expertise:  Website consultancy; Web hosting and implementation; E-commerce; Search Engine Optimisation (including Local Search Optimisation); Website design and structure for Franchises; E-mail Marketing.

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